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iRubric: Corporate Report rubric

iRubric: Corporate Report rubric


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Corporate Report 
The corporate report is the written component of the capstone project, in which students will work in teams to develop and present an entrepreneurial business plan.
Rubric Code: GC53W9
Ready to use
Public Rubric
Subject: Business  
Type: Presentation  
Grade Levels: Graduate

Powered by iRubric Scale
  Unacceptable

Performance in this category was unacceptable or requirements were unfulfilled.

0 pts

Poor

Performance in this category was below expectations.

1 pts

Fair

Performance in this category met expectations.

2 pts

Good

Performance in this category was above expectations.

3 pts

Excellent

This category item was well above expectations.

4 pts

CONTENTS
Cover Letter
5 %

Unacceptable

The cover letter was nonexistent or incoherent. Significant revisions are necessary.
Poor
Fair
Good
Excellent

The cover letter gave reader a clear indication of what they should expect in the report. Letter was short and succinct. Spelling, grammar, and construction were perfect throughout.
Table of Contents
2.5 %

Unacceptable

The table of contents was nonexistent or incoherent. Significant revisions are necessary.
Poor
Fair
Good
Excellent

The table of contents was well organized and designed. Spelling, grammar, and construction were perfect throughout.
Introduction
15 %

company name, vision, mission, objectives, keys to success

Unacceptable

The introduction was nonexistent or incoherent. Significant revisions are necessary.
Poor
Fair
Good
Excellent

The introduction provided enough details that readers could summarize the purpose of the organization and understand its long-term strategies. Spelling, grammar, and construction were perfect throughout.
Planning Summary
12.5 %

timelines, critical events, forecasting/strategic planning

Unacceptable

The planning summary was nonexistent or incoherent. Significant revisions are necessary.
Poor
Fair
Good
Excellent

The planning summary described the development of the organization from the conceptual stage to the company's launch. Evidence of planning for the future was provided. Spelling, grammar, and construction were perfect throughout.
Services/Products Description
12.5 %

Unacceptable

The description of services and/or products was nonexistent or incoherent. Significant revisions are necessary.
Poor
Fair
Good
Excellent

The team provided a detailed description of the products and/or services their organization offers. After reviewing this section, a layperson could describe with clarity the purpose of the business. Spelling, grammar, and construction were perfect throughout.
Management Summary
20 %

management team, organizational structure, leadership philosophy (decision making, communication, motivation, work structure, organizational culture), staffing plan (needs assessment, job analyses, job design, job descriptions, recruiting plan, interview/selection process, training/development plan, conflict plan)

Unacceptable

The management summary was nonexistent or incoherent. Significant revisions are necessary.
Poor
Fair
Good
Excellent

The team provided a comprehensive description of the organization's structure, identified the management team, and included a leadership philosophy. A thorough plan for recruiting, training, and retaining the company's first set of employees was also given. Spelling, grammar, and construction were perfect throughout.
Operating Procedures
10 %

Unacceptable

Operating procedures were nonexistent or incoherent. Significant revisions are necessary.
Poor
Fair
Good
Excellent

The operating procedures clearly described the primary responsibilities and daily activities of key personnel. Spelling, grammar, and construction were perfect throughout.
Legacy Planning
10 %

community programming and social contribution, predicted sustainability of the business

Unacceptable

The planning legacy was nonexistent or incoherent. Significant revisions are necessary.
Poor
Fair
Good
Excellent

The team demonstrated thoughtfulness about its role in the wider community. Additionally, the team showed evidence of a plan to ensure the long-term viability of the business. Spelling, grammar, and construction were perfect throughout.
References
2.5 %

Unacceptable

A reference page was nonexistent, incoherent, or formatted incorrectly. Significant revisions are necessary.
Poor
Fair
Good
Excellent

The reference page was error-free and properly formatted to meet APA standards.
PROFESSIONALISM
Design
10 %

Attention to detail and a professional layout are required. Creativity is encouraged.

Unacceptable
Poor

Document is uninspiring and shows no regard for aesthetics.
Fair
Good
Excellent

Document reflects high levels of the team's creativity and attention to detail.




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